Add Another Revenue Channel to Your WordPress Website with LifterLMS


There’s probably an area of knowledge that you know well enough to teach to somebody, and realistically, there is somebody out there that would happily pay you for it. To give you some context, the e-Learning space is expected to generate $107 Billion in 2015, and grow at nearly 10% annually. For those of you that aren’t privy to industry sizes, specifically web-based industries, and their relative growth rates, we’ll just go ahead and tell you right now- those numbers are gigantic and scream opportunity. Yesterday was the time for you to start claiming market share in your industry or area of expertise, and the today is your next best option.

This industry found its genesis with simple membership plugins that you could put on your website to lock down content and generate revenue. It has evolved to LMS plugins to make the creation and offering of that content easy and flexible.  Offering information online is one of the most scalable business models in the world, as you are not required to manufacture or house product, there’s little to no overhead, and your reach is limited to the size of your Industry as a whole.

If you have a website built on WordPress, regardless of your business type, you can offer courses in conjunction with whatever you’re currently doing. From NPO organisations that offer courses on their area of impact to garnish engagement and donations to personal gardening blogs turned passive income machines powered by online courses, any business model can offer online courses for the purpose of increasing engagement and adding an additional revenue channel.

Not only does offering courses on your website add an additional revenue channel for you, but it is an infinitely scalable one. Once you have structured your expertise into digestible courses, those courses can be consumed indefinitely.

Furthermore, you get to increase your industry influence and brand validation as you become a thought leader in your space. People can improve their lives by learning from you, and you can earn a passive income with little to no overhead simultaneously. The only potential negative about offering a course online is the daunting task of building that course. Lucky for you, LifterLMS makes that task less of a daunting one and more of an enjoyable, fun, let’s-do-that-again type of task.

Building an online course doesn’t have to be complicated. You can use the same WordPress template that you currently are using, and all of the plugins you’re currently using will play nicely as well. With LifterLMS, building a course can be done quickly, and the process is intuitive and simple. Here are the steps:

  1. Come up with a course idea while you install the LifterLMS plugin.
  2. Log into your WordPress site, go into the LifterLMS area, create a new course, and give it a working title.
  3. From that same screen invent your sections and lesson titles on the fly.
  4. Just add content.

Creating the first version of your online course can really be that simple. Don’t believe us? – here is a video of that being done in 3 minutes:

Pretty easy, right?

Of course the goal is to create high value impactful courses, so you’ll really want to dig into the Engagement features of LifterLMS to make your training high impact.

Lesson content is of course critical to your success as an education entrepreneur, so make sure you make multimedia lesson content that your market is hungry for and are truly helpful. You can charge for membership or you can charge per course, or a combination of both.

If you are not already a LifterLMS customer, and are ready to join the community of education entrepreneurs, you can get LifterLMS here.

This post was sponsored by LifterLMS. The views expressed here belong to the sponsor, and do not necessarily reflect the views and opinions of wpContent.

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LifterLMS is a one-stop-shop learning management system plugin for WordPress, allowing people to easily create and structure courses, manage their students and members, and generate revenue simultaneously.

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